01
Supplied Dry
BELKA is prepared for international commercial shipment in dry form.
SELECTED MARKET OPPORTUNITIES · ENGLISH-SPEAKING AFRICA
Do You Have the Vision, Capital and Drive to Lead BELKA in Your Market?
BELKA is a new-generation alternative to paint and traditional wall coverings—proven over 27 years, active in more than 40 countries and now open to selected partners across English-speaking Africa.
If the answer is yes, your market opportunity may be open now—but it may not remain open once the right partner is selected.
ONE SYSTEMALL
SURFACES
SURFACES
27Years
30+ million m²Sold Worldwide
40+Countries
A PRODUCT PEOPLE CAN SEE, TOUCH AND REMEMBER
Not Paint. Not Traditional Wallpaper. A New Interior-Surface Category.
BELKA is a new-generation premium interior-surface system made with premium-grade natural cotton fibres. It is supplied in dry form, mixed with water locally and hand-applied to create a seamless, distinctive finish.
Its difference can be seen and felt from the first demonstration—making BELKA easier to explain, present and establish as a category of its own.
02
Mixed Locally
Water is added locally before application.
03
Applied Seamlessly
The material is hand-applied to create a continuous, tactile interior surface without traditional wallpaper seams.
ONE SYSTEM · ALL SURFACES Different substrates. One BELKA system.
ONE SYSTEM · ALL SURFACES
More Surfaces. More Projects. More Ways to Build the Market.
BELKA can be applied to all surfaces.
One product opens opportunities across renovation, residential, retail, hospitality and commercial projects—giving partners a wider market with one distinctive system.
Renovation
Introduce a fresh surface without returning every project to the same paint-or-wallpaper decision.
New Interiors
Offer designers, contractors and property owners a visibly different premium finish.
Residential
Create seamless, tactile rooms with a natural and comfortable character.
Commercial & Hospitality
Bring a distinctive finish and tested performance to hotels, offices, restaurants and other commercial interiors.
START YOUR COMMERCIAL FIT CHECK
Is Your Market—and Your Capability—Ready?
Choose the route that matches your objective. Commercial details remain private and are reviewed only after qualification.
COUNTRY PARTNERSHIP
Could You Lead BELKA in Your Market?
Start with a focused commercial fit check. You do not need to be a large corporation—but you must be ready to invest, act and build the market.
MarketCountry, city and channels you can reach
CapabilityCommercial readiness, import route and execution plan
COMMERCIAL SUPPLY
Request Container or Project Supply
Tell us your destination, commercial requirement and expected volume. Pricing, shipment configuration and terms are reviewed privately.
DestinationCountry, city or port and intended use
RequirementOne container, multiple containers or project-volume supply
Submitting an application does not create an appointment, territory right or contract. Qualified applicants will be contacted by BELKA's Business Development Department.
Business Development Department
FROM PRODUCT DIFFERENCE TO MARKET ADVANTAGE
A Product People Notice. A Business You Can Build.
BELKA is not limited to one sales channel. A strong local partner can build demand through demonstration, distribution, projects, applicator development and digital market activation.
Retail & Showroom
Turn texture, colour and touch into an in-person buying experience.
Designers & Architects
Use samples and finished surfaces to enter specification and design conversations.
Contractors & Applicators
Create a trained local network that can demonstrate, apply and recommend BELKA.
Renovation & Residential
Reach homeowners and renovation buyers looking beyond conventional paint and wallpaper.
Hospitality & Commercial
Develop hotel, office, restaurant, retail and commercial-interior opportunities.
Digital Market Development
Combine Facebook and Instagram demand generation with local consultation, demonstration and fulfilment.
The opportunity is not simply to resell a product. It is to establish a category, build demand and lead its growth in your market.
A Distinctive Product With Multiple Reasons to Choose It.
Premium-Grade Natural Cotton Fibres
A tactile, premium interior surface built around premium-grade natural cotton fibres.
Seamless Finish
A continuous hand-applied surface without traditional wallpaper seams.
All-Surface Application
BELKA can be applied to all surfaces, expanding its residential, renovation and commercial use.
Visible Demonstration Value
Customers can see, touch and understand the difference in a real demonstration.
Local Application Opportunity
The system creates opportunities for training, applicator development and local service revenue.
Dry International Supply
BELKA is shipped dry and mixed with water locally before application.
BELKA combines visible design difference with internationally tested performance and 27 years of market experience.
INTERNATIONAL CREDIBILITY · ACCESSIBLE COMMERCIAL ROUTE
Quality Proven in Germany. Supplied Through Türkiye. Ready for Africa.
With more than 100,000 successful sales in Germany and activity in over 40 countries, BELKA gives African partners access to a product already chosen in demanding European markets—with contracts, commercial supply and direct business coordination managed through BELKA Türkiye.
The quality trusted in Germany. The accessibility of Türkiye. The opportunity for Africa.
African commercial contracts and supply are managed by BELKA İNŞAAT YATIRIM TİC. LTD. ŞTİ., Türkiye.
INDEPENDENTLY TESTED IN GERMANY, THE UNITED KINGDOM AND SOUTH KOREA
International Testing Behind Every BELKA Market Opportunity.
BELKA's performance has been examined by independent laboratories across different countries and years—creating a consistent international record of quality and reliability.
KCL01
VOC-FreeThe value measured by KCL for BELKA was around 300 times below the internationally recognised VOC limit: BELKA is VOC-free.
Independent laboratory findingTÜV NORD02
Up to 80% Sound AbsorptionTÜV NORD confirmed sound absorption of up to 80% under the documented test conditions.
Documented test conditionsMPA NRW03
Thermal Performance TestedMPA NRW examined BELKA's thermal conductivity.
Independent performance testingAdditional international testing includes fire-performance assessment and asbestos-not-detected results.
Request Technical EvidenceBUILT FOR COMMERCIAL MOVEMENT
Dry Product. Local Preparation. Container-Scale Opportunity.
BELKA is supplied internationally in dry form. Water is added locally before application. This creates a practical supply model for market development, distribution and project delivery.
Qualified partners should be financially ready to begin with a serious commercial shipment and grow toward repeat container demand.
Destination, commercial volume, shipment configuration, pricing and terms are reviewed privately after qualification.
Commercial Review
Container Planning
International Supply
Local Preparation
Market & Project Delivery
YOU BUILD THE MARKET · BELKA BUILDS WITH YOU
A Complete Support System Matched to Your Market and Partnership.
Every approved partner receives a support plan matched to the market, commercial scale, launch requirements and partnership agreement.
Product & Technical Support
Product knowledge, application guidance, technical information, evidence and commercial preparation.
Sales, Marketing & Digital Support
Sales training, approved content, Facebook and Instagram activation, lead generation, local online-sales structure, CRM and automation support matched to the agreement.
Training & Applicator Development
Online, Türkiye-based, local-market or combined training—selected according to the market plan and partnership scale.
Market Launch & Distribution Growth
Launch planning, demonstration strategy, retail and project-channel development, distribution growth and performance review.
You are not being offered a container without a market system.The scope and intensity of support are designed around the market, order volume, mutual responsibilities and agreed growth plan.
ONE MARKET · ONE DECISION WINDOW
A Market Opportunity That Will Not Stay Open Forever.
Qualified partners may be considered for priority territory or exclusive market rights based on investment, commitment and market performance.
Once the right partner is selected, that market may no longer remain open to another applicant.
Markets do not remain open indefinitely. The opportunity belongs to the partner ready to build it.Check My Market Opportunity →From Application to Market Action.
Apply
Tell us who you are, where you want to build the market and what commercial capacity you bring.
Commercial Review
BELKA's Business Development Department reviews the market, financial readiness and commercial fit.
Direct Discussion
Qualified applicants are contacted by email or WhatsApp for a focused business discussion.
Private Commercial Plan
Product, evidence, shipment, support, territory and commercial terms are reviewed privately.
Agreement and Launch
When both sides agree on the opportunity, responsibilities and scale, the partnership or supply path moves forward.
Qualified applicants will be contacted by the Business Development Department.
BEFORE YOU APPLY
Clear Answers. Private Commercial Detail.
Enough information to decide your next step—without turning a partnership page into a public contract sheet.
Do I need to own a large company to apply?
No. BELKA considers commercially capable applicants based on financial readiness, market commitment and ability to execute. A suitable legal structure is required before contract, import or commercial operations.
Can I receive exclusive rights for my country?
Qualified partners may be considered for priority territory or exclusive market rights based on investment, commitment, agreement and market performance.
How much investment is required?
Applicants should be financially ready to begin with a serious commercial shipment. Exact volume, pricing and terms are discussed privately after qualification.
Can I purchase a single container without becoming a country partner?
Yes. Qualified commercial buyers and projects can use the Container & Project Supply route.
View more questions
Is BELKA supplied ready-mixed?
No. BELKA is supplied in dry form and mixed with water locally before application.
Can BELKA be applied to different surfaces?
BELKA can be applied to all surfaces, opening opportunities across renovation, residential and commercial interiors.
What support does BELKA provide?
Approved partners receive a support plan matched to the market and agreement. Support can include product and technical guidance, sales and marketing, digital market development, training, applicator development, launch planning and distribution growth.
Does BELKA support online sales and digital marketing?
Yes. Depending on the partnership plan, BELKA can support local online-sales structure, content, lead generation, Facebook and Instagram activation, CRM, automation and sales development.
How is training provided?
Training may be online, in Türkiye, in the partner's market or delivered through a combined programme, depending on the market and agreement.
Can I request product samples?
Samples and demonstration materials are discussed after initial commercial qualification.
Where are African contracts and supply managed?
African commercial contracts and supply are managed by BELKA İNŞAAT YATIRIM TİC. LTD. ŞTİ. in Türkiye.
What happens after I apply?
BELKA's Business Development Department reviews the application. Qualified applicants are contacted by email or WhatsApp for a private commercial discussion.
YOUR MARKET MAY BE OPEN TODAY
Will You Build the Opportunity—or Watch Someone Else Lead It?
BELKA has the product, international proof and support system. The next question is who has the vision, capital and drive to build the market.
Once the right partner is selected, the same market opportunity may no longer remain available.